Lupitas The Smartphone buying machine Notes

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Know

  • most of us carry our smartphones with us everywhere we go.
  • The younger you are, most likely to own a smartphone.
  • We use credit cards, smartphones, wireless carriers, social networks and other apps because they are convenient. “Once we commit, we’re captured”










Want to know











Learn

  • 29% of smartphone owners are “mobile shoppers”
  • 22% using phones to scan barcodes for prices.
  • 71% of app downloaders would be interested in an app that allows them to use their phone as a credit card
  • Credit cards weren’t very convenient to use, most places still don’t accept all credit card companies
  • We are starting to see our smartphones much, much more not as communication, but as buying machines.